EDC Helps Nova Craft Canoe Share Canadian Culture
Export Development Canada (EDC) has created a video and article sharing how London, Ontario canoe company Nova Craft Canoe has grown from a backyard start-up, to a Canadian export success story.
“Today Nova Craft Canoe produces boats in a 20,000 square foot production plant and is recognized as a world leader in retail sales.
Exports to the US have remained constant accounting for approximately 15% of company business. However, like many exporters, Nova Craft Canoe is expanding rapidly across northern Europe while keeping a sharp eye on the Asian market where Canadian products are respected for their quality and reliable supply chain.
The maple leaf remains a strong brand across most export sectors. However, there is something unique in the symbol of the Canadian canoe. ”
Evan Holt
